Go-to-Market Consulting
GTM experts who don't stop at slides. We define your go-to-market strategy — segmentation, ICP, messaging, channels — then build it into your CRM: sales process, lead routing, scoring, and reporting. From strategy to pipeline.
Key Features & Capabilities
Comprehensive features designed to maximize your Salesforce investment and deliver measurable business results.
GTM Strategy
Data-driven ICP, segmentation, messaging, and channel selection
Sales Process Design
Sales stages, qualification criteria, and playbooks matched to your motion
CRM Foundations
Your GTM motion built into Salesforce or Attio with lead routing and scoring
Sales-Marketing Alignment
SLAs, shared lead definitions, and unified reporting across teams
Our Implementation Process
A proven, systematic approach to CRM success
Discovery & Assessment
Comprehensive analysis of your current systems, processes, and business objectives.
Strategy & Planning
Development of tailored implementation roadmap and technical architecture.
Configuration & Development
Custom development, system configuration, and integration with existing tools.
Deployment & Training
Go-live support, user training, and change management for smooth adoption.
Optimization & Support
Ongoing monitoring, optimization, and support to maximize ROI.
Frequently Asked Questions
What is go-to-market (GTM) consulting?
GTM consulting helps B2B companies define how they sell: which market to target (ICP), with what messaging, through which channels, and with what sales process. At Digital Stratify we go beyond strategy decks — we implement the strategy directly in your CRM (Salesforce or Attio) with lead routing, scoring, and reporting.
What is the difference between GTM and RevOps?
GTM defines your route to market (targets, messaging, channels, sales process). RevOps aligns and tools the revenue teams — sales, marketing, and customer success — to execute that strategy predictably. They are complementary: we often run a GTM diagnostic first, followed by ongoing RevOps support.
Do you work with startups and scale-ups?
Yes. We work with SaaS startups, scale-ups, and mid-market companies across France, Belgium, Switzerland, Luxembourg, Germany, the United States, and Canada — in English and French.
How long does a GTM engagement take?
A GTM diagnostic typically takes 2–3 weeks. A full engagement — strategy plus CRM implementation — runs 6–12 weeks depending on complexity, backed by our 90-day ROI guarantee.
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